Diptyque immersive fragrance creations exhibition蒂普提克上海香氛藝術展
於1961年於巴黎聖日爾曼大道創立的法國香氛品牌Diptyque蒂普提克,至今已有50年的歷史了。
為慶祝這值得紀念的這一刻,從紐約、倫敦、柏林到迪拜到最近的上海,舉辦了一連串沈浸式體驗藝術香氛展。
一直給人優雅高貴形象的Diptyque,總是吸引著香氛的愛好者。很好奇兼容著傳統與創新的Diptyque,與上海這座擁有百年歷史巴洛克式風格的「查公館」會碰撞出什麼樣的火花?
嘗試過Diptyque,那股淡雅香氣一直縈繞在記憶里。於是跟著小仙女一樣,去感受這場Diptyque精心策劃的香氛之旅,透過記憶中的味道探尋香氛創作的靈感之地。
每個到場參觀的人都可以收到一份小禮物,包含導覽地圖及2019年的小新香。
- 閃亮的珠簾鏡屋:閃亮的壓克力垂墜恣意的擺動,象徵Diptyque著50年精彩的創作歷程,吸引許多人在標誌性的大香牌前拍照打卡。
- 嗅覺風景的空間互動:展出一款Dipt於1968年推出的首款香氛「永恆之水L'EAU」,如同嗅覺時光機般,引導參觀者進入接下來探香之旅。在這展區介紹了幾款經典香氛,回憶中香氣皆成為調香的靈感!
- 「玫瑰之水淡香水EAU ROSE」:就像是沈浸在被玫瑰花包圍的花園裡,盛開的花瓣吐露著清新優雅的芬芳香氣,讓人難以抗拒。
- 「杜桑DO SON」:陳列於竹林中的這瓶香氛,帶著晚香玉的清新香氣。回想起小時後在越南DO SON渡假,輕拂的海風帶來豐潤甜美又性感的氣息。
- 「無花果PHILOSYKOS」:腳下的鵝卵石以及牆上的無花果藤蔓,PHILOSYKOS在希臘語中是「無花果樹的朋友」之意。在希臘盛夏的一段記憶,乾燥的熱風吹拂著無花果樹,傳來陣陣那股清淡而不甜膩香氣。
- 以「譚道TAMDAO」香水為設計靈感的大裝置:在這邊可以請工作人員用拍立得幫美美的妳拍照。
- 2019年的兩款新香體驗區:琉璃鏡屋裡擺放了兩款新香,分別為以輕柔麝香為主調的Fleur de Peau肌膚之花及「廣藿香」為主調,帶有當時年代嬉皮奔放自由調性的Tempo旋律香精。拿起裝滿香氛原料的手持擴香器,跟著影片里調香師的聞香步驟來體驗及瞭解瓶上插畫背後的創作故事。這兩瓶紀念香的加入,圓滿了此次的嗅香之旅。
- 沈浸式的新媒體藝術空間:牆上的大屏不停的輪播著創作的經典畫面,互動台上陳列了超過30多種的香氛原料。手持擴香器一個接一個不停的嗅香,此時感覺自己也成了法國專業調香師,優雅的在台上尋著香忙碌著!
- 新媒體的互動遊戲區:以趣味拉近了品牌與探香者的距離,體驗後可以領到香氛產品的小樣歐!
- 兼具藝術性及品牌獨特性的香牌的創作起源:橢圓的logo源自於18世紀胸章及古羅馬禁衛軍使用的盾牌形狀。以雅致的荷蘭字印刷,拆開排列的文字像是謎般的圖案!
- 禮品香氛購物區:在這可以挑選自己喜歡的香氛產品,另外還有印有橢圓香牌經典插畫,以及香氛香原料圖案設計的各式明信片拼貼而成的大牆。選一張喜歡的明信片寄給自己,也為此次的香氛展畫下一道完美的句點。
- 法式咖啡區:憑禮品區購買的小票,可以在查公館內的Diptyque咖啡館換取一杯咖啡!
在百年的查公館裡,空氣中全瀰漫著Diptque的香,沈浸在其中很放鬆很滿足。
唯一可惜的是展場空間有些擁擠,喪失了點優雅感受,但也感受到大家對Diptyque的熱愛。
The famous French fragrance brand Diptyque, founded in 1961 on the Saint-Germain Boulevard in Paris, has been in existence for 50 years.
To celebrate this memorable moment, from New York, London, Berlin, Dubai.Now finally come to Shanghai. Diptyque hosted a series of immersive experience art fragrance exhibitions.
Diptyque, which has always been an elegant image, always attracts lovers of fragrance. I am curious about Diptyque, which is compatible with tradition and innovation. What kind of spark will it collide with Shanghai's 100-year-old Baroque-style "CHA House"?
I have tried Diptyque fragrance before, and the elegant fragrance has been lingering in my memory. Followering the scent lovers to join the Diptyque's carefully planned scent journey, and explore the inspiration of fragrance creation through the taste of memory.
In the 100-year-old CHA House, the air is filled with the fragrance of Diptque, and it is very satisfying to be immersed in it.
Spatial interaction of the scent landscape: Showcased the first fragrance "Eternal Water L'EAU" launched by Dipt in 1968, which, like the olfactory time machine, guides visitors into the next adventure. In this exhibition area, several classic fragrances are introduced, and the aromas in the memories are the inspiration for the fragrance!
Two new fragrance experience areas in 2019: Two new fragrances in the glass mirror house, Fleur de Peau with soft musk as the main tone.
Immersive new media art space: The large screen on the wall keeps spinning the classic pictures of the creation, and more than 30 kinds of fragrance materials are displayed on the interactive table. Hand-held diffuser one after another, the smell of smell, at this time I feel that I have become a French professional perfumer, elegant on the stage to find incense is busy!
By Connie in CHA House Shanghai
為慶祝這值得紀念的這一刻,從紐約、倫敦、柏林到迪拜到最近的上海,舉辦了一連串沈浸式體驗藝術香氛展。
一直給人優雅高貴形象的Diptyque,總是吸引著香氛的愛好者。很好奇兼容著傳統與創新的Diptyque,與上海這座擁有百年歷史巴洛克式風格的「查公館」會碰撞出什麼樣的火花?
嘗試過Diptyque,那股淡雅香氣一直縈繞在記憶里。於是跟著小仙女一樣,去感受這場Diptyque精心策劃的香氛之旅,透過記憶中的味道探尋香氛創作的靈感之地。
每個到場參觀的人都可以收到一份小禮物,包含導覽地圖及2019年的小新香。
- 閃亮的珠簾鏡屋:閃亮的壓克力垂墜恣意的擺動,象徵Diptyque著50年精彩的創作歷程,吸引許多人在標誌性的大香牌前拍照打卡。
- 嗅覺風景的空間互動:展出一款Dipt於1968年推出的首款香氛「永恆之水L'EAU」,如同嗅覺時光機般,引導參觀者進入接下來探香之旅。在這展區介紹了幾款經典香氛,回憶中香氣皆成為調香的靈感!
- 「玫瑰之水淡香水EAU ROSE」:就像是沈浸在被玫瑰花包圍的花園裡,盛開的花瓣吐露著清新優雅的芬芳香氣,讓人難以抗拒。
- 「杜桑DO SON」:陳列於竹林中的這瓶香氛,帶著晚香玉的清新香氣。回想起小時後在越南DO SON渡假,輕拂的海風帶來豐潤甜美又性感的氣息。
- 「無花果PHILOSYKOS」:腳下的鵝卵石以及牆上的無花果藤蔓,PHILOSYKOS在希臘語中是「無花果樹的朋友」之意。在希臘盛夏的一段記憶,乾燥的熱風吹拂著無花果樹,傳來陣陣那股清淡而不甜膩香氣。
- 以「譚道TAMDAO」香水為設計靈感的大裝置:在這邊可以請工作人員用拍立得幫美美的妳拍照。
- 2019年的兩款新香體驗區:琉璃鏡屋裡擺放了兩款新香,分別為以輕柔麝香為主調的Fleur de Peau肌膚之花及「廣藿香」為主調,帶有當時年代嬉皮奔放自由調性的Tempo旋律香精。拿起裝滿香氛原料的手持擴香器,跟著影片里調香師的聞香步驟來體驗及瞭解瓶上插畫背後的創作故事。這兩瓶紀念香的加入,圓滿了此次的嗅香之旅。
- 沈浸式的新媒體藝術空間:牆上的大屏不停的輪播著創作的經典畫面,互動台上陳列了超過30多種的香氛原料。手持擴香器一個接一個不停的嗅香,此時感覺自己也成了法國專業調香師,優雅的在台上尋著香忙碌著!
- 新媒體的互動遊戲區:以趣味拉近了品牌與探香者的距離,體驗後可以領到香氛產品的小樣歐!
- 兼具藝術性及品牌獨特性的香牌的創作起源:橢圓的logo源自於18世紀胸章及古羅馬禁衛軍使用的盾牌形狀。以雅致的荷蘭字印刷,拆開排列的文字像是謎般的圖案!
- 禮品香氛購物區:在這可以挑選自己喜歡的香氛產品,另外還有印有橢圓香牌經典插畫,以及香氛香原料圖案設計的各式明信片拼貼而成的大牆。選一張喜歡的明信片寄給自己,也為此次的香氛展畫下一道完美的句點。
- 法式咖啡區:憑禮品區購買的小票,可以在查公館內的Diptyque咖啡館換取一杯咖啡!
在百年的查公館裡,空氣中全瀰漫著Diptque的香,沈浸在其中很放鬆很滿足。
唯一可惜的是展場空間有些擁擠,喪失了點優雅感受,但也感受到大家對Diptyque的熱愛。
The famous French fragrance brand Diptyque, founded in 1961 on the Saint-Germain Boulevard in Paris, has been in existence for 50 years.
To celebrate this memorable moment, from New York, London, Berlin, Dubai.Now finally come to Shanghai. Diptyque hosted a series of immersive experience art fragrance exhibitions.
Diptyque, which has always been an elegant image, always attracts lovers of fragrance. I am curious about Diptyque, which is compatible with tradition and innovation. What kind of spark will it collide with Shanghai's 100-year-old Baroque-style "CHA House"?
I have tried Diptyque fragrance before, and the elegant fragrance has been lingering in my memory. Followering the scent lovers to join the Diptyque's carefully planned scent journey, and explore the inspiration of fragrance creation through the taste of memory.
In the 100-year-old CHA House, the air is filled with the fragrance of Diptque, and it is very satisfying to be immersed in it.
The only pity is that the exhibition space is a bit crowded, losing some elegant feelings, but also feel the love of Diptyque.

Spatial interaction of the scent landscape: Showcased the first fragrance "Eternal Water L'EAU" launched by Dipt in 1968, which, like the olfactory time machine, guides visitors into the next adventure. In this exhibition area, several classic fragrances are introduced, and the aromas in the memories are the inspiration for the fragrance!
"EAU ROSE": Just like immersed in a garden surrounded by roses, the blooming petals reveal a fresh and elegant fragrance that is hard to resist.

"DO SON": This bottle of fragrance displayed in the bamboo forest, with the fresh aroma of tuberose. Recalling the hourly DO SON vacation in Vietnam, the sea breeze brings a rich, sweet and sexy atmosphere.

"PHILOSYKOS": Pebble at the foot and fig vine on the wall, PHILOSYKOS is a "friend of the fig tree" in Greek. In a memory of the summer of Greece, the dry hot wind blew the fig tree, and the light and not sweet smell came.

A large installation inspired by the "TAMDAO" perfume: here you can ask the staff to
take photos.
Two new fragrance experience areas in 2019: Two new fragrances in the glass mirror house, Fleur de Peau with soft musk as the main tone.
The Tempo fragrance is based on the "Patchouli " with the hippie style of the time being fashion and freedom. Pick up the hand-held diffuser filled with scented ingredients and follow the smelly steps of the perfumer in the film to experience and understand the story behind the illustration on the bottle. The addition of these two bottles of commemorative incense has completed the journey of smelling incense.
Immersive new media art space: The large screen on the wall keeps spinning the classic pictures of the creation, and more than 30 kinds of fragrance materials are displayed on the interactive table. Hand-held diffuser one after another, the smell of smell, at this time I feel that I have become a French professional perfumer, elegant on the stage to find incense is busy!
The origin of artistic scent and the uniqueness of the brand: the logo of the ellipse originated from the 18th century coat of arms and the shape of the shield used by the ancient Roman guards. Elegant Dutch text printing, disassembled text is like a mysterious pattern!

Interactive game area: The distance between the brand and the explorer is brought closer to the fun. After the experience, you can get a small sample of the fragrance products!

Gift Fragrance Shopping Area: Here you can choose your favorite fragrance products, as well as a large wall with a variety of postcards printed with the classic illustrations of oval fragrance and the design of the fragrance ingredients. Pick a favorite postcard and send it to yourself, and draw a perfect ending for this fragrance exhibition.

French coffee area: Purchased receipt in the gift area can be exchanged for a cup of coffee at the Diptyque cafe in the Cha House!

查公館位於南京東路的興業太古匯裡的一座百年歷史老建築
By Connie in CHA House Shanghai












































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